English - United States
English - United States

How to Send & Post Flyer

This guide provides a clear, step-by-step roadmap for properly managing your flyer's journey, from posting and notification guidelines to uploading and specifying flyer information. We'll additionally cover how to pick your target audience and plan your distribution to maximize impact. We cover every step to prepare you to send your flyer with confidence.


Post & Notify

Submit your flyer to be distributed to parents at your selected schools. Your flyer will be posted on the selected schools’ web flyer boards and sent in an email notification to parents.

Use the following requirements and submit your first flyer, click on "Post & Notify."

Prepare flyer

Use the following requirements:

Supported formats: Pdf, Jpg/Jpeg, Png

Not supporter formats: Gif and Vector

Upload flyer

Once your flyer is in PDF format, click "Upload PDF File".

Click "Continue to Flyer Review."

Set Flyer Details

Specify everything from the event's title and type to its location and feature links. This step ensures that your flyer communicates all necessary information clearly and effectively to your audience.

Provide basic info
  • Title: Give your flyer an interesting name. 
  • Type: Choose the category that best describes your flyer. Whether it's for athletics, sports, art, or camping, selecting the appropriate type allows you to better target your audience. 
  • Physical Address: Specify the event's location. A clear address helps parents know exactly where they need to go, making it easy to arrange their visit. 
  • Primary Featured Link: Select the main link to help parents take action on this flyer. This should be the link that you want to highlight or that provides the most important action.
  • Other Featured links: You have the option to add multiple links. These will be included in the email, offering more resources or information to your audience. 
Link Label Options

Choose the different options for the links: Sign up, Call, Email, Get app, Learn more, Order, Join meeting, Subscribe, Survey, RSVP, Register, Download. 

For these actions, you'll need to provide specific details directly:

  • Call: for phone numbers only.
  • Email: for email addresses only.
  • Get app: to download apps only.

For these actions, simply enter a URL and specify the action to inform about the purpose of the link:

  • Sign up
  • Learn more
  • Order
  • Join meeting 
  • Subscribe 
  • Survey 
  • RSVP 
  • Register
  • Download 

Review and Edit Text Version

To help users leveraging assistive technology (screen readers, braille reader, etc.) read your flyer, we extracted its content and established a text version of your flyer. The design of your flyer may require you to edit the text version. Please review carefully to ensure the text version of your flyer is correct.

Click on “Text Version” to edit the information on your flyer. Once you finish editing, close the window to continue adding the flyer details.

Reupload Flyer

If you need to change or reupload your flyer, simply click the button to go back to the initial stage and upload the new version.

Preview Flyer 

Review the links over your flyer, you can hover over to make sure they are working correctly. Close the window once you are finished.

View schools near program’s location 

Adding the address of your event

When you enter your event's physical address in the 'Set Flyer Details' section, it will be displayed with a 'flag' on the map, highlighting both the location of the event and surrounding schools. The search function is limited to the area of this 'flag' to help you find schools close to your event. 

Select all of the schools to which you would like to distribute the flyer.

 

Select Audience

Parents (including staff from specific schools)

Flyers distributed to a school’s parents are also distributed to staff and volunteers who are "following" that school. Each staff member and volunteer can change their preference for following the school(s) they are associated with in their account information.

Staff only

Alternatively, flyers can be distributed to all of the school district’s staff and volunteers or to the staff and volunteers at selected school sites by picking the "staff" option. The flyer will be distributed to both parents and staff at the schools selected above. The staff of the school are by default  following their school. 

Previously distributed to select schools 

Select a set of schools they have previously submitted to when they have more than one submission in our system. 

A menu of up to 10 previously submitted audience options will appear when the user is selecting their audience. Upon choosing the previous audience, the map area will load with the previous audience selected for the user. 

Grades 

Quickly select a set of schools by specifying the schools’ grade range. Selecting a set of schools by specifying the schools’ grade range results in flyers being distributed to all parents subscribed to each relevant school. For example, if you limit the schools' grade range to 3-5, all parents who subscribe to schools with 3rd, 4th, or 5th grade will receive the flyer. 

Flyer Approval Guidelines

Once you select all the schools you would like to distribute. Review the following flyer approval guidelines to ensure your flyer meets the district requirements for the best chance of approval.

Check the box  to continue to schedule distribution:

I have read the flyer approval guidelines for the district(s) above and verify that my flyer conforms with them.

 

Distribution Schedule 

Each distribution round results in your flyer being posted on the selected schools’ web flyer boards and sent in an email notification to parents.

  • Select a distribution target date, this is the date you would like to start distributing your flyer.
  • Click on the calendar icon to choose a date. 
  • Choose how many distribution rounds a month you would like to send, all distributions are 28 days apart. 
  • The Post Expiration date will be automatically applied. Your flyer can be posted up to 28 days from the last distribution. If you want your flyer posting to expire further out, you’ll need to add an additional distribution round.
  • You can view the distribution days in the calendar to choose a date for your flyer. 

Multiple distribution rounds

Select your next target distribution date with options of either 1 week or 4 weeks apart from the previous one. This date will be aligned with the upcoming distribution schedule. The calendar allows you to visualize the distribution schedule, letting you pick the best days to schedule the flyer.

To add more distribution rounds, click "+ Add another distribution round."

Post Expiration Date

Add the date you want the flyer to expire. The Post Expiration Date is automatically set in 28 days. District/School users can expire the flyer anytime within the current school year. The end date of a school year is July 31st. 

Submit Flyer

Summary 

Once you submit your flyer, you will no longer be able to edit it. Please carefully review the details to ensure accuracy. If you need to make changes to the flyer or the text version, click "Edit" in the section you want to modify. 

Copy of Email Notification

This option will be selected automatically; to opt out of receiving a copy, please deselect the checkbox. Please note, the amount and order of flyers in email notifications vary by parent.

Payment

Your available credit balance will be applied first. Any additional credits needed will be added with the best bulk credit discount as a part of your transaction.

  • Submit your flyer without adding credits by clicking "Submissions" and following the "Post & Notify" instructions.
  • In the final section, under the "Payment" option, you can enter your credit card information and pay for the selected distributions.
  • Your available credit balance will be applied first. Any additional credits required will be added with the best bulk credit discount as part of your transaction.
  • Enter your credit card information and click "Pay & Submit." Additionally, you can pay with your PayPal account.

Your flyer has been submitted for approval

You will receive an email regarding your flyer submission. District approval may take up to 7 days. If a flyer sits unreviewed for 8 days it will be automatically denied and credits will be returned to the account for future distributions. Once approved, you will receive a separate email to confirm your distribution dates. 

Additionally, to check up on the status of your flyer, you can go to Reporting to check the status of your flyer.

We hope Peachjar simplifies and streamlines your flyer distribution to parents. If you have any questions or feedback, please do not hesitate to contact us.

Reporting

After approval and distribution the flyer will start collecting metrics that you can access through reporting. When accessing reporting you will see a list of all the previous flyers that have been submitted. To navigate across multiple campaign distributions you can use search and export capabilities to find and analyze specific flyers. 

Search Functionality
  • Use the search bar to quickly locate a flyer by its title, keyword or ID.
  • This is especially useful if you manage multiple campaigns simultaneously.
  • We provide 12 months of reporting results for historical tracking. Any campaigns created more than 12 months ago will not be available in the reporting section. 

Report List Export

When accessing the report list for your historical campaigns, there is an option to export all results. 

 

This will provide you with a CSV download of all the campaigns that you have access to that were created within the last 15 months. 

The following fields are available across the campaigns that are accessible to that user: 

  • Flyer ID: Peachjar flyer ID assigned when campaign is created. 
  • Flyer title: Flyer title specified during campaign creation
  • Submitted date: Date that the flyer was submitted for approval and distribution. This is not the date that the flyer was approved and distributed. 
  • Distribution round: The round that the flyer is currently on or ended on. 
  • Schools distributed (count): Total number of schools distributed to. 
  • Total Deliveries: Number of emails delivered to a valid inbox.. 
  • Total Impressions: Number of emails opened and instances the flyer was displayed to users. 
  • Total Views: Number of instances the full flyer webpage was viewed by users.
  • Total Actions: Number of actions taken from emails and on full flyer webpage such as Save Flyer, Share, Sign Up, Learn More, etc
View Report

For more detailed information, click on the View Report button. This opens a dedicated page for the selected flyer.

Flyer Campaign Details

Each flyer report is listed with its essential campaign details.

  • Submission Date: The date on which we submitted the flyer for distribution.
  • Distribution Target Date: The desired target date indicated when uploading the flyer. 
  • First Distribution Date: The date on which parents or staff received the flyer for the first time.
  • Last Post Expiration Date: This refers to the date on which the flyer will no longer be visible on flyer boards.
  • Type: The flyer type selected for the campaign during flyer upload (academics, arts & culture, college & career, family support, etc.). Up to two can be selected. 
  • Schools Targeted: Total number of schools the flyer was delivered to.
  • Distribution Rounds: Total and current number of rounds the flyer is being distributed for.

Core Metrics

There are four core performance metrics that are available on each report. 

  • Deliveries: Number of emails delivered to a valid inbox.
  • Impressions: Number of emails opened and instances the flyer was displayed to users.
  • Views: Number of instances the full flyer webpage was viewed by users.
  • Actions: Number of actions taken from emails and on full flyer webpage such as Save Flyer, Share, Sign Up, Learn More, etc 

 

Metric Details

The core metrics are also provided with various breakdowns and dimensions in order to better understand and evaluate performance. 

Engagement & Reach

At the top of the report we capture the total engagement and reach of the flyer campaign. 

  • Total Activities: Measures the total amount of engagement recorded for one flyer, including multiple interactions by the same user.  
  • Unique Activities: Measures reach by counting each user’s interaction only once per activity type, regardless of how many times they engage.

Source

Charts are provided showing a breakdown of your total impressions/views by source. This is tracking where your audience is coming from. This is captured by looking at where the user just came from in order to access flyer content. 

  • Email: - User came from the notification email distributed by Peachjar. 
  • School Website: - User came from a school website
  • Social Media: - User came from a flyer link that was shared on social media. 
  • Shared Link: - User came from a shared link pulled from the parent app.
  • Direct Link: - User came to the page directly with no history indicating source. 
  • Peachjar: - User found the content while exploring the Peachjar app. 

Actions

By clicking on the action breakdown button you can get a detailed insight into the total actions taken by users and how users are actively interacting with your content. You can also export this data into a CSV. 

Flyer Status

At the bottom of each report you can get a detailed view of the current status of the flyer for each district. In addition, critical dates are provided in order to understand the distribution history for that content. 

  • Submitted: The date that the flyer was submitted to the district.
  • Scheduled: The date that the flyer was scheduled to be distributed. If the flyer is pending with the district it will show a Pending Approval status. If denied it will show that the flyer was denied and provide the denial reason. 
  • Active: Indicates if the flyer is currently active and the date that it went active for that district. 
  • Expired: Indicates if the flyer was expired or removed and the date when that status change occurred. 

This data can also be exported into a CSV by clicking on the ‘School Distribution CSV’ button. This will provide a more detailed view of the flyer statuses broken down by individual schools. 

Promote Flyer

At the top of the report there is also a button to ‘Promote This Flyer’. This will give you quick access to promote the flyer link across various social media sites, email, text, chat, etc. 

 

Post & Notify

Submit your flyer to be distributed to parents at your selected schools. Your flyer will be posted on the selected schools’ web flyer boards and sent in an email notification to parents.

Use the following requirements and submit your first flyer, click on "Post & Notify."

Prepare flyer

Use the following requirements: 

Supported formats: Pdf, Jpg/Jpeg, Png, Tiff, Bmp. 

Not supporter formats: Gif and Vector

Upload flyer

Once your flyer is in PDF format, click "Upload PDF File".

Click "Continue to Flyer Review."

Set Flyer Details

Specify everything from the event's title and type to its location and feature links. This step ensures that your flyer communicates all necessary information clearly and effectively to your audience.

 

Provide basic info

  • Title: Give your flyer an interesting name. 
  • Type: Choose the category that best describes your flyer. Whether it's for athletics, sports, art, or camping, selecting the appropriate type allows you to better target your audience. 
  • Physical Address: Specify the event's location. A clear address helps parents know exactly where they need to go, making it easy to arrange their visit. 
  • Primary Featured Link: Select the main link to help parents take action on this flyer. This should be the link that you want to highlight or that provides the most important action.
  • Other Featured links: You have the option to add multiple links. These will be included in the email, offering more resources or information to your audience. 

Link Label Options

Choose the different options for the links: Sign up, Call, Email, Get app, Learn more, Order, Join meeting, Subscribe, Survey, RSVP, Register, Download. 

For these actions, you'll need to provide specific details directly:

  • Call: for phone numbers only.
  • Email: for email addresses only.
  • Get app: to download apps only.

For these actions, simply enter a URL and specify the action to inform about the purpose of the link:

  • Sign up
  • Learn more
  • Order
  • Join meeting 
  • Subscribe 
  • Survey 
  • RSVP 
  • Register
  • Download 

Review and Edit Text Version

To help blind or visually impaired recipients to read your flyer, we extracted its content and established a text version of your flyer. The design of your flyer may require you to edit the text version. Please review carefully to ensure the text version of your flyer is correct.

Click on “Text Version” to edit the information on your flyer. Once you finish editing, close the window to continue adding the flyer details.

Reupload Flyer

If you need to change or reupload your flyer, simply click the button to go back to the initial stage and upload the new version.

 

Preview Flyer 

Review the links over your flyer, you can hover over to make sure they are working correctly. Close the window once you are finished.

View schools near program’s location 

Adding the address of your event

When you enter your event's physical address in the 'Set Flyer Details' section, it will be displayed with a 'flag' on the map, highlighting both the location of the event and surrounding schools. The search function is limited to the area of this 'flag' to help you find schools close to your event. 

Select all of the schools to which you would like to distribute the flyer.



Select Audience

Parents (including staff from specific schools)

Flyers distributed to a school’s parents are also distributed to staff and volunteers who are "following" that school. Each staff member and volunteer can change their preference for following the school(s) they are associated with in their account information.

Staff only

Alternatively, flyers can be distributed to all of the school district’s staff and volunteers or to the staff and volunteers at selected school sites by picking the "staff" option. The flyer will be distributed to both parents and staff at the schools selected above. The staff of the school are by default  following their school. 

Previously distributed to select schools 

Select a set of schools they have previously submitted to when they have more than one submission in our system. 

A menu of up to 10 previously submitted audience options will appear when the user is selecting their audience. Upon choosing the previous audience, the map area will load with the previous audience selected for the user. 

Grades 

Quickly select a set of schools by specifying the schools’ grade range. Selecting a set of schools by specifying the schools’ grade range results in flyers being distributed to all parents subscribed to each relevant school. For example, if you limit the schools' grade range to 3-5, all parents who subscribe to schools with 3rd, 4th, or 5th grade will receive the flyer. 


Flyer Approval Guidelines

Once you select all the schools you would like to distribute. Review the following flyer approval guidelines to ensure your flyer meets the district requirements for the best chance of approval.

Check the box  to continue to schedule distribution:

  • I have read the flyer approval guidelines for the district(s) above and verify that my flyer conforms with them.

Distribution Schedule 

Each distribution round results in your flyer being posted on the selected schools’ web flyer boards and sent in an email notification to parents.

  • Select a distribution target date, this is the date you would like to start distributing your flyer.
  • Click on the calendar icon to choose a date. 
  • Choose how many distribution rounds a month you would like to send, all distributions are 28 days apart. 
  • The Post Expiration date will be automatically applied. Your flyer can be posted up to 28 days from the last distribution. If you want your flyer posting to expire further out, you’ll need to add an additional distribution round.
  • You can view the distribution days in the calendar to choose a date for your flyer. 

Multiple distribution rounds

Select your next target distribution date with options of either 1 week or 4 weeks apart from the previous one. This date will be aligned with the upcoming distribution schedule. The calendar allows you to visualize the distribution schedule, letting you pick the best days to schedule the flyer.

To add more distribution rounds, click "+ Add another distribution round."


Post Expiration Date

Add the date you want the flyer to expire. The Post Expiration Date is automatically set in 28 days. District/School users can expire the flyer anytime within the current school year. The end date of a school year is July 31st. 


Submit Flyer

 

Summary 

Once you submit your flyer, you will no longer be able to edit it. Please carefully review the details to ensure accuracy. If you need to make changes to the flyer or the text version, click "Edit" in the section you want to modify. 


Copy of Email Notification

This option will be selected automatically; to opt out of receiving a copy, please deselect the checkbox. Please note, the amount and order of flyers in email notifications vary by parent.

Payment

Your available credit balance will be applied first. Any additional credits needed will be added with the best bulk credit discount as a part of your transaction.

  • Submit your flyer without adding credits by clicking "Submissions" and following the "Post & Notify" instructions.
  • In the final section, under the "Payment" option, you can enter your credit card information and pay for the selected distributions.
  • Your available credit balance will be applied first. Any additional credits required will be added with the best bulk credit discount as part of your transaction.
  • Enter your credit card information and click "Pay & Submit." Additionally, you can pay with your PayPal account.

Your flyer has been submitted for approval

You will receive an email regarding your flyer submission. District approval may take up to 7 days. Once approved, you will receive a separate email to confirm your distribution dates. 

Additionally, to check up on the status of your flyer, you can go to Reporting to check the status of your flyer.

We hope Peachjar simplifies and streamlines your flyer distribution to parents. If you have any questions or feedback, please do not hesitate to contact us.